ESSENSUALS has evolved immensely since the
company began in 1997 when Toni, Sacha and
Christian Mascolo First Recognised a gap in the
market for a 'Diffusion line' of TONI&GUY.
The idea behind a second Mascolo hair-salon group
was the belief that a proportion of clients (especially
the younger ones) can be 'transient' and visit the
competition so why not be the competition